Analysis of Music Websites

After creating this Prezi, I have learnt about websites and that simplicity and the need to use colours and images should directly relate towards the genre of the band. I have also learnt that I do not need to follow all of the codes and conventions shared between most music websites, and Instead, I feel that having a minimalistic website with a direct and clear approach in presenting the key information is better. Therefore, In my own website I would like to use a simplistic style which portrays the artist in relation to their genre using only a small range of colour and images that are relevant. I will still use to some on the codes and conventions, such as using images of the artist to immediately engage the audience, this is because I feel these are some of the most effective ways to attract your target audience. 

Digipak Research

Analysis of digipaks - Created with Haiku Deck, presentation software that inspires;

Until doing this task I was unsure what a digipak was,yet, after completing this research I no have a good understanding of what a digipak is and why artists use them. This is useful as I will have to create my own digipak as apart of my final product.
Moreover, I believe having a well designed digipak will have a large effect on the way in which the audience view the album. Therefore, after doing this research I now know I must include these assets as apart of my digipak to achieve a successful outcome:

• Interesting Image - to attract an audience
• Back cover with the appropriate information
• Front cover including the artists name and the album name
• CD
• Inside cover with artist and album information 

Lip Syncing Task

Attempt One:

Lip Sync - Ready Aim Fire by Imagine Dragons from Kit F on Vimeo.

After completing the lip syncing task, I have learnt how important lip syncing is within a music video, and that if it is not accurately synced, it can ruin the video. Furthermore, it has also taught me how you need the timing to be right, as if the lip syncing is off by just half a second, the content can look wrong and the video can feel fake and unrealistic. Moreover, I feel we have been asked to perform the task so that we can understand the importance of how accurately the lip syncing needs to be.
I believe the task went well, however, I could have exaggerated my facial expressions much more in order to match the way in which it was originally sang.Therefore, from this I am now prepared to and understand what to do when it comes to making my own music video. 
If I were to do this task again, I would use more body language and exaggerate my facial expressions so that it looks more natural  in contrast to fake. Advise I would give to people about lip syncing is to try and get a look idea of the lyrics before you perform the task so that you are prepared with whats to come and so that your video looks more realistic. Swell as this is to try and get your timing as accurate as possible with the raw content you create.

Attempt Two:

The History of Music Videos

From doing this task, I have been able to identify the changes within music videos that have take place over the years, an that they will continue to change in the years to come.

Inspirational Videos That have changed music videos forever:

The main elements to a music video are narrative and performance, and I believe that Michael Jackson's 'Thriller' and Queen's 'Bohemian Rhapsody' are what experimented the most in these two elements and challenged how far you could go with them (Thriller being narrative based and Bohemian Rhapsody being performance based), which ultimately made them hugely popular.

Changes to how people watch music:

The technology used to produce music videos has been constantly changing since videos began, which has caused the way we receive the content of many videos to be diverse. 
The large variety of ways music videos can be exhibited by the audience has increased the success rate of the musicians content. For example, MTV has allowed people to easily access the music on multiple platforms e.g. phones, laptops, TV's, radios and many more. This emphasises the impact proliferation of hardware has had on the music industry and the way their content can be produced and distributed.

With the advancement in software such as YouTube, artists and audiences are able to upload and view content for free. This also allows artists to reach a wider audience as their content can be accessed worldwide. YouTube also ables feedback direct from their audience. This allows them the opportunity to improve their music videos to better suit their target audience with the feedback they receive. 
The development of YouTube, along with many other free uploading site, meant independent artists are able to publish their own work and have it viewed by the public. This allows anyone to create themselves a fan base and get their content heard.

From this research I noticed that once music was more 'freely' assessable by a wider audience, e.g. through TOTP and MTV and YouTube, Music videos started to become much more experimental and eventually heading into more narrative based content, making it easier to understand lyrics meanings or to offer the audiences more entertainment.